Video is a powerful tool for sharing your message. While it has become significantly more accessible, cost, skill, and distribution barriers are still present. We will watch creative and progressive videos from community media centers and talk about partnerships that create change. We will discuss how to utilize resources like professional equipment and cable channels that reach thousands in your area. Participants will have a chance to create a PSA on the topic of their choice, which they will learn how to submit to their local media center.